Facebook Taps Hugo Barra To Head Virtual Reality

Facebook hired former Google executive Hugo Barra to lead a practical existence efforts. (Getty Images)

has found a new personality for a practical existence endeavors.

Facebook said on Wednesday that it hired former  executive Hugo Barra to lead a company’s practical existence efforts, that embody Oculus VR. Barra, who will offer as clamp boss of practical existence during Facebook, many recently worked during Xiaomi in Beijing and led product for a Android handling system at Google, now partial of Inc. In a Facebook post, CEO Mark Zuckerberg said Barra shares his faith that “virtual and protracted existence will be a subsequent vital computing platform.” Zuckerberg said he has famous Barra given he helped build Google’s Android system.

“It’s been a dream of cave to work in practical existence even behind when AR/VR were only figments of scholarship fiction; now we’re holding selfies in practical worlds,” Barra pronounced in a criticism on Zuckerberg’s post, that includes an picture of Zuckerberg and Barra assembly in VR as avatars.

“There’s no larger job in a attention than holding breakthrough tech and creation it accessible to a biggest series of people,” Barra added. “Really looking brazen to doing only that during Facebook — holding VR mainstream.”

The tip care purpose during Oculus had been empty given former CEO Brendan Iribe stepped down in December. Iribe now oversees one of dual Oculus units, and Barra will manage virtual existence efforts opposite a company.

Oculus’ trail hasn’t been but a bumps. Shipments of a Rift headset had hiccups last year. And during a U.S. choosing cycle, Oculus cofounder Palmer Luckey came underneath inspection for donating to a pro-Donald Trump political classification called Nimble America. Most recently, Zuckerberg testified in a Dallas justice progressing this month in an egghead skill box opposite Oculus. Facebook acquired Oculus for about $2 billion in 2014.

Even yet it might take years for virtuality to turn mainstream, Oculus has turn a personality in a space, competing with a likes of Alphabet’s Google and  . And practical reality, one of Zuckerberg’s passions, could turn a vital income tide for Facebook in years to come. In a fall, Oculus pronounced it will dedicate an additional $250 million to account a operation of new content, betting that “great program experiences” are a subsequent limit of VR, an further to a $250 million Oculus has already affianced to calm development. Also in October, Facebook pronounced it is building a standalone, affordable VR headset that isn’t tethered to a PC like a stream Oculus Rift.

Follow me on Twitter @kchaykowski and e-mail me during kchaykowski@forbes.com.

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